As you might be aware, the ticketing industry is growing at a faster pace. Prices fluctuate in this industry within minutes. In the same way, inventory appears and disappears in seconds. So, successful resellers need real-time market intelligence. Only then can they remain profitable in this competitive industry. Thankfully, ticketing analytics proxies can help them. Rather than an add-on, these proxies are becoming essential infrastructure for any business or individual particular about the secondary ticket market.
Ticketing Analytics Proxies – What Are They?
These are specialized proxy servers. They enable automated monitoring and data collection from ticketing platforms. Above all, they do this without triggering IP blocks or anti-bot measures. They function as intermediaries between ticketing websites and your analytics tools. These proxies can route your data requests through different IP addresses. In turn, they will help you maintain access when collecting crucial market information.
In comparison with standard proxies, ticketing analytics solutions need particular characteristics. For instance, they need session stability, a clean IP reputation, high reliability, and the ability to handle real-time collection of data at scale. Let us consider that you are tracking thousands of ticket listings across different platforms at the same time. During these instances, the quality of proxy infrastructure will have a direct impact on whether you face constant downtime and blocks or capture accurate data.
Why Resellers Could Not Compete Without Ticketing Analytics Proxies?
Here are some factors that necessitate the need for ticketing analytics proxies for resellers in the travel and hospitality domain. If you are a reseller, the information given below will help:
Real-time Price Intelligence
As you are a reseller in this domain, you know that the ticketing market is highly competitive. Prices for popular events can dramatically swing based on the proximity of event dates, competitor activity, and demand. When scaling, manual monitoring of ticket costs is not possible. The reason is that by the time you manually check the prices across different platforms, the market would already have moved. On the other hand, ticketing analytics proxies can enable continuous and automated monitoring. They will capture changes in prices the moment they take place. In turn, you can get the data you need to maximize margins by pricing competitively.
Visibility Across Platforms
You cannot deny the fact that successful resellers do not function on a single ticketing platform. You should have visibility across different platforms like SeatGeek, Vivid Seats, StubHub, and Ticketmaster’s resale marketplace. Each platform implements its own rate limiting and bot detection. When you do not have proxies, your monitoring tools can quickly be flagged and blocked. When this happens, you will become blind to critical market segments.
Geographic Market Access
Again, you know that different ticketing platforms implement geographic restrictions. Otherwise, they should have varied inventory and pricing based on user location. For instance, when you take the case of US-based proxy infrastructure, it encompasses a wide geographic distribution. It means that there will be regional variations, and the pricing dynamics differ across different markets. You can see the pricing differences in different regions with a ticketing analytics proxy. In turn, you can accordingly plan your buying and selling strategies to get the best profits from your resale.